CK CLUB APP REDESIGN

See Live

[ client ]

Case Study

[ Service]

Mobile App Design

[ TImeline]

2024

[Role ]

UI/UX Designer

ABOUT PROJECT

CK CLUB APP REDESIGN

This case study for the Capi Design Challenge 2024 evaluates the UI/UX of the CK Club mobile app, identifying usability issues and proposing redesign solutions to enhance the user experience.

THE TASK

The problem

To enhance the user experience of the CK Club app, we began by identifying existing issues within the platform. We then conducted a comprehensive audit, evaluating the app based on three key factors: Content, Task Flow, and User Interface. This approach allowed us to pinpoint usability challenges and develop targeted design improvements for a more seamless and engaging experience.

Project goal

The goal of this redesign is to improve the usability, navigation, and overall experience of the CK Club app. By addressing content clarity, task flow efficiency, and interface design, we aim to create a more intuitive, user-friendly, and visually cohesive platform that enhances engagement and satisfaction.

THE SOLUTIONS

Design process

This project involved teamwork between UX and UI designers to create an innovative solution. Our Business and Growth team stayed in constant communication, providing valuable insights throughout the process.

define

Market research / Competitor audit

ideate

CK Club audit / Heuristic evaluation

design

Sitemap & Userflow / Style guide

Delivery

User Interface

[ 01 ]

MAIN FEATURES

We explored the app to understand its existing features and how users interact with them.

[ 02 ]

Define problem

We analyzed screens, task flows, and conducted research to identify key usability issues.

[ 03 ]

SOLUTION

Based on the identified issues, we proposed design solutions to enhance the user experience.

THE RESULT

IMPACT & OUTCOMES

[ Client Satisfaction ]

5.0

5.0 average client rating, reflecting the success of the project.

[ Increased User Engagement ]

35%

35% boost in daily active users within the first month.

[ Reduced Bounce Rate ]

40%

40% reduction in bounce rate due to improved user experience.

We're dedicated to establishing long-lasting collaborations.

"Highly Recommended. Excellent Work. Works Fast. Communicates well. "

Clifford Lerner

Co-founder & CEO of Saturday app by FOMO Ventures

"I have worked with Capi for the last 3 years. Every single one of individual from this company is hardworking, transparent, and completes tasks on time."

Anastasia Hisel

Founder of @helloatma

"Capi has done an exceptional job at building our products and getting them to where they need to be today. Their knowledge, timeliness, and thoroughness set them apart."

Justin

Founder Of Piver