Exovon
THE PROJECT
Exovon manages and connects complex robotics ecosystems, and needed both a brand identity and a supporting visual system for its enterprise audience.
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PROBLEM
No cohesive visual direction: existing visuals felt inconsistent across the platform.
Weak sense of credibility: without a strong identity, it was harder to communicate trust to an enterprise audience.
Complexity without structure: a technically dense product needed visuals that made it feel more approachable.
GOAL
Define a clear visual identity and a consistent system of graphics that supports the product's complexity while keeping the experience structured, minimal, and easy to understand.
APPROACH
Starting with brief onboarding and visual research, we developed logo sketches and illustration concepts before formalizing brand guidelines and a custom illustration system, delivered via Figma.
to Solve the Challenge
Brand guidelines
We defined a strong brand foundation to align the product’s visual identity across screens. The guideline helps maintain clarity and consistency as the product scales.
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Brand products
By carefully balancing brand aesthetics with usability principles, we created a visual language that communicates the brand's personality while keeping the user’s tasks and goals as the primary focus.
IMPACT & OUTCOME
Brand guideline
To gives a scalable foundation
~30%
Improvement in visual-identity consistency across product screens
Structured visual system
reinforced Exovon's enterprise-level credibility.
Custom Illustrations
made complex robotics concepts easier to grasp
Let us
GROW
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your
business!
