Girltelligence

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[ Service ]

Mobile App

[ INDUSTRY ]

Entertainment

[ TImeline]

2022

[ Company ]

Girltelligence

ABOUT PROJECT

Girltelligence

Girltelligence’s outdated interface limited community engagement. We redesigned the UX/UI with a friendlier, modern experience for Gen Z users.

THE TASK

01

The problem

The Girltelligence app currently lacks a friendly and user-friendly interface, making it difficult for girls to discover a supportive sister community where they can express their authentic selves and engage in open discussions. The outdated design fails to resonate with the target audience, resulting in decreased user enjoyment and limiting the app's ability to attract new users.

02

Project goal

Give the girls a friendly and easy-to-use experience to discover sister community where they can be their authentic selves and talk about anything | Update new interface version with morden and trendy style to increase enjoyment and attract more users to the Girltelligence

03

Project goal

Give the girls a friendly and easy-to-use experience to discover sister community where they can be their authentic selves and talk about anything | Update new interface version with morden and trendy style to increase enjoyment and attract more users to the Girltelligence

THE SOLUTIONS

work process

This project involved teamwork between UX and UI designers to create an innovative solution. Our Business and Growth team stayed in constant communication, providing valuable insights throughout the process.

Stage 1
Discover
  • Brief onboarding
  • Current app audit
  • User survey
Stage 2
Define
  • Flow diagram
  • Wireframing
  • Moodboards
  • Visual Direction concept
Stage 3
Design
  • Design system
  • User interface
Stage 4
Deliver
  • Revision
  • Figma Project

[ 01 ]

Research & Audit

Research was conducted through user reviews and analysis of current problems, along with content structure and UI audits to evaluate the overall experience. The findings highlighted navigation friction, inconsistent hierarchy, and opportunities to improve clarity and engagement.

[ 02 ]

UI App Layout

A soft, feminine layout with clear hierarchy, using bottom navigation and card-based content to create a seamless flow between chat, community, and profile.

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